Learning Innovations
Evidence-based research methodologies for program engagement analysis
Learning Innovations
Behavioural Insights for Learner Design
Evidence-based research methodologies for program engagement analysis
What is Behavioural Insights for Learner Design (BILD)?
A behavioural insights project uses evidence-based research methodologies to understand how individuals interact with programs, services, or policies. Originating from fields like behavioural economics and psychology, these projects analyze participant behaviours, motivations, and decision-making processes to identify strategies for improvement. In education, behavioural insights focus on how learners engage with programs, uncovering barriers and opportunities to optimize learning design and delivery.
What Does a Behavioural Insights Project Do?
01. Uncover Learner Behaviour Patterns
By studying how learners interact with educational programs, behavioural insights reveal key motivators, challenges, and engagement triggers.
02. Optimize Program Design
Insights inform the development of more responsive and effective course structures, delivery methods, and support mechanisms.
03. Support Equity and Inclusion
Data disaggregation ensures programs address the needs of diverse populations, including equity-seeking groups such as women, Indigenous Peoples, immigrants, and older adults.
04. Data-Driven Decision-Making
Findings provide actionable recommendations for institutions and policymakers to improve education outcomes.
What are the benefits of BILD?
For Learners:
Enhanced engagement comes from programs tailored to the specific needs and preferences of learners, leading to improved outcomes. These targeted interventions ensure efficient and effective skill acquisition. Furthermore, increased accessibility is achieved through equity-focused design, reducing barriers and creating a more inclusive environment for diverse groups.
For Agencies Delivering Learning Programs:
Data-driven insights lead to clear, actionable recommendations that enhance program design and implementation, boosting success rates through tailored approaches that improve learner retention and skill development. Scalable solutions allow proven strategies to be replicated across programs, maximizing impact. This stronger alignment with goals ensures programs meet workforce demands and stakeholder expectations more effectively. Additionally, leveraging these insights to shape marketing and sales strategies can significantly increase enrolments and tuition revenue.
